Rodeo Drive Retailer Adds a Statement Piece to the Entry

Hermès added drama and weather protection to stand out in Beverly Hills.


When Hermès opened a Rodeo Drive location, they wanted to add drama—along with protection from the elements for customers—to the store’s entry atrium.


Hermès trusted a weather-tight Rollamatic with oversized glazing and minimal framing to protect couture leather goods, textiles, silks, and other exclusive merchandise. Natural light illuminates the shop and products inside while adding visual interest and an exclusive design element.